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NTT DOCOMO Global Site: Press Releases
Latest news from NTT DOCOMO in Japan

  • NTT DOCOMO Cancels E71 Handset Launch Due to Nokia's Pullback

    TOKYO, JAPAN, December 1, 2008 --- NTT DOCOMO, INC. announced today that it has cancelled its planned launch of the docomo PRO series™ Nokia E71 handset due to Nokia Corporation's decision to terminate sales of all Japan-specific handsets through Japanese operators.

    DOCOMO had previously announced on November 5 its plan to release Nokia's thin smartphone with QWERTY keyboard sometime between February and March 2009.

    About NTT DOCOMO
    NTT DOCOMO is the world's leading mobile communications company. DOCOMO serves over 53 million customers, including 46 million people subscribing to FOMA™, launched as the world's first 3G mobile service based on W-CDMA in 2001. DOCOMO also offers a wide variety of leading-edge mobile multimedia services, including i-mode™, the world's most popular mobile e-mail/Internet service, used by 48 million people. With the addition of credit-card and other e-wallet functions, DOCOMO mobile phones have become highly versatile tools for daily life. NTT DOCOMO is listed on the Tokyo (9437), London (NDCM) and New York (DCM) stock exchanges. For more information, visit www.nttdocomo.com.

    i-mode, FOMA and docomo PRO series are trademarks or registered trademarks of NTT DOCOMO, INC. in Japan and other countries.
    NTT DOCOMO's FOMA service is only available to subscribers in Japan.
    Nokia is a trademark or registered trademark of Nokia Corporation.



  • NTT DOCOMO Issuing New Domestic Straight Corporate Bonds

    TOKYO, JAPAN, November 26, 2008 --- NTT DOCOMO, INC. announced today that it has begun issuing new domestic straight corporate bonds, as follows:

     16th Domestic Straight Corporate Bonds (5-year bonds)17th Domestic Straight Corporate Bonds (10-year bonds)
    Aggregate amount70 billion yen30 billion yen
    Amount of each bond100 million yen100 million yen
    Coupon rate1.26 %1.77 %
    Issue price99.96 yen per par value of 100 yen99.99 yen per par value of 100 yen
    Subscriber's yield1.268 %
    (compound interest 1.268 %)
    1.771 %
    (compound interest 1.771 %)
    Redemption periodDecember 20, 2013 (bullet bond)September 20, 2018 (bullet bond)
    Offering
    (Payment due)
    November 26, 2008
    (December 3, 2008)
    November 26, 2008
    (December 3, 2008)
    UnderwritersNomura Securities Co., Ltd.
    Mitsubishi UFJ Securities Co., Ltd.
    Goldman Sachs Japan Co., Ltd.
    Nomura Securities Co., Ltd.
    Mitsubishi UFJ Securities Co., Ltd.
    Mizuho Securities Co., Ltd.

     

    About NTT DOCOMO
    NTT DOCOMO is the world's leading mobile communications company. DOCOMO serves over 53 million customers, including 46 million people subscribing to FOMA™, launched as the world's first 3G mobile service based on W-CDMA in 2001. DOCOMO also offers a wide variety of leading-edge mobile multimedia services, including i-mode™, the world's most popular mobile e-mail/Internet service, used by 48 million people. With the addition of credit-card and other e-wallet functions, DOCOMO mobile phones have become highly versatile tools for daily life. NTT DOCOMO is listed on the Tokyo (9437), London (NDCM) and New York (DCM) stock exchanges. For more information, visit www.nttdocomo.com.

    i-mode and FOMA are trademarks or registered trademarks of NTT DOCOMO, INC. in Japan and other countries.
    NTT DOCOMO's FOMA service is only available to subscribers in Japan.



  • NTT DOCOMO and Tata Agree on Strategic Alliance in India

    TOKYO, JAPAN, November 12, 2008 --- NTT DOCOMO, INC. (DOCOMO), Tata Teleservices Limited (TTSL) and Tata Sons Limited, the prime promoter for Tata companies including TTSL, today announced their agreement on a strategic alliance in India, under which DOCOMO will acquire 26 percent of TTSL's common shares for approximately 130.7 billion Indian rupees (US$2.7 billion).

    In addition, DOCOMO, in accordance with regulations of the Securities and Exchange Board of India*, expects to make an open offer to acquire up to 20 percent of the outstanding common shares of Tata Teleservices (Maharashtra) Limited (TTML), a Tata telecommunications company, through a joint tender offer with Tata Sons .

    As a result of the capital alliance, the partners expect to expand mobile communication operations in the fast-growing Indian mobile market, aiming to increase operating revenue and achieve steady business growth.

    TTSL, based in Mumbai, is a telecommunications business unit in Tata, India's largest conglomerate based on operating revenues (see attachment). The company covers nearly all of India with high-quality wireless networks and a large number of retail stores and customer-service outlets. TTSL has sharply increased its share of the fast-growing Indian mobile market, and it is rapidly expanding its subscriber base, which currently exceeds 30 million (including TTML subscribers).

    Tokyo-based DOCOMO, the world's leading mobile operator, has played a major role in the evolution of mobile telecommunications through its development of cutting-edge mobile technologies and services. The company is a strong market leader used by more than 50 percent of Japan's mobile phone customers.

    * Securities and Exchange Board of India Act, 1992: SEBI (Substantial Acquisition of Shares and Takeovers) Regulations, 1997

    (Attachment) Tata Companies

    About NTT DOCOMO
    NTT DOCOMO is the world's leading mobile communications company. DOCOMO serves over 53 million customers, including 46 million people subscribing to FOMA™, launched as the world's first 3G mobile service based on W-CDMA in 2001. DOCOMO also offers a wide variety of leading-edge mobile multimedia services, including i-mode™, the world's most popular mobile e-mail/Internet service, used by 48 million people. With the addition of credit-card and other e-wallet functions, DOCOMO mobile phones have become highly versatile tools for daily life. NTT DOCOMO is listed on the Tokyo (9437), London (NDCM) and New York (DCM) stock exchanges. For more information, visit www.nttdocomo.com.

    i-mode, FOMA and mova are trademarks or registered trademarks of NTT DOCOMO, INC. in Japan and other countries.
    NTT DOCOMO's FOMA service is only available to subscribers in Japan.

    About Tata Sons Limited
    Tata Sons is the prime promoter company for various businesses run under Tata brand. Tata companies in India constitute as the largest business conglomerate, with operations in over 80 countries across seven sectors (Materials, Engineering, Information Technology & Communications, Energy, Services, Chemicals and Consumer Products). The Conglomerate had aggregate revenues of around US $62.5 billion in the Financial Year 2007-08 and employs around 350,000 employees worldwide and has more than 3.2 million shareholders. Tata Companies are known for its community services and for the trust it commands from all stakeholders. For more information on the Group, please log on to www.tata.com.

    TATA


    About Tata Teleservices
    Tata Teleservices is one of India's leading private telecom service providers. The company offers integrated telecom solutions to its customers under the Tata Indicom brand, and uses the latest CDMA 1X technology for its wireless network. Tata Teleservices, along with Tata Teleservices (Maharashtra) Ltd, operates in more than 6,700 towns across all 22 circles. Tata Teleservices has a customer base of over 30 million. For more information log on to: www.tataindicom.com.

    TATA



  • NTT DOCOMO Unveils 22 Handsets in Four All-new Series

    TOKYO, JAPAN, November 5, 2008 --- NTT DOCOMO, INC. announced today the coming release of 22 handsets in four new series — docomo STYLE series™, docomo PRIME series™, docomo SMART series™ and docomo PRO series™ — which are closely attuned to the latest preferences and lifestyles of mobile phone users. The handsets will be variously launched on or after November 19 (see charts below).

    By shifting from its existing lineup of mainly 90xi and 70xi series handsets (currently 906i and 706i), DOCOMO expects its four new series of handsets to exceed the expectations of customers at a time when the mobile phone market has become highly matured and user needs have greatly diversified.

    • docomo STYLE series
      Distinctive mobile phones, designed like accessories and offered in a wide variety of fashionable designs and colors for individuals who want to project the latest "look."
    • docomo PRIME series
      Full-feature mobile phones for the maximum enjoyment of video, games and other entertainment by people who love to explore the latest multimedia.
    • docomo SMART series
      Sophisticated mobile phones for busy people who want to live productively and enhance the management of their professional and private lives.
    • docomo PRO series
      The most advanced high-spec mobile phones for those who love cutting-edge digital tools and can't get enough of the newest, hottest technology.

    The reorganization of the handset lineup to offer more choices reflects the strengthened customer-oriented approach in all facets of DOCOMO's business since April 18, 2008, when the company introduced new branding and the New DOCOMO Commitments proclamation to emphasize its dedication to full customer satisfaction.

    The new model numbers and their planned launch dates/periods are shown below.


    docomo STYLE series Launch

    F-02ADecember 2008
    N-02ANovember to December 2008
    N-03ANovember 2008
    P-02AJanuary to March 2009
    P-03ADecember 2008 to January 2009
    SH-02ADecember 2008 to January 2009

    docomo PRIME series Launch

    F-01ANovember 19, 2008 (fixed)
    F-03AJanuary to March 2009
    L-01ANovember to December 2008
    N-01ANovember 2008
    P-01ANovember 2008
    SH-01ANovember 2008
    SH-03ADecember 2008

    docomo SMART series Launch

    F-04AFebruary to March 2009
    N-04AJanuary to March 2009
    P-04AFebruary to March 2009
    P-05AFebruary to March 2009

    docomo PRO series Launch

    HT-01ANovember to December 2008
    HT-02ADecember 2008 to January 2009
    SH-04AFebruary to March 2009
    BlackBerry® Bold™February to March 2009
    NOKIA E71February to March 2009

    Features of New DOCOMO Handsets

    1. Services for New Uses of Mobile Phones

    • i-concier™ lifestyle-assist service
      • Concierge-like assistance for timely, automatic provision and update of info according to the user's individual preferences, pre-registered locations, etc.
      • Animated icon on standby screen notifies user that info has been updated and then automatically adds the info to the scheduler, phonebook, etc.
    • i-Widget™ for phone customization
      • Access to up to eight frequently used Widget Appli applications (search window, stock quotes, etc.) on the i-Widget screen with the press of a button.
      • Third-party Widget Appli applications can be downloaded to customize the phone.
    • i-appli™ online for real-time communication, gaming, etc. with multiple users
      • New feature for i-appli applications, including multiplayer games.
      • i-appli call™ to invite multiple people to join a game or other application.
    • Enhanced map services
      • Chizu Talk™ for monitoring multiple persons' locations in real time, sharing photos and checking up to 10 recent mail messages attached to a map.
      • Compatibility with mobile version of Google Maps™ Street View feature, providing panoramic street-level views on the go.

    2. Upgraded Features

    • More models with Bluetooth®
      • Wireless transmission capability for flexible enjoyment of videos, "One-Seg" mobile TV and music.
    • More models with touch-panel screens
      • Easy operation of mobile phone from intuitive menu on touch-panel screen.
    • Flash®-compatible Full Browser
      • Smooth browsing of PC websites with Flash 8 videos.
    • FOMA™ High-Speed 7.2 Mbps
      • Faster downloads of large files and browsing with i-mode™ and Full Browser.
    • 3G high-speed international roaming
      • High-speed packet-data roaming via compatible services overseas.
    • Batch downloads
      • Simultaneous downloading of multiple image files, such as Deco-mail™ pictograms, from i-mode sites.

    3. Improved Usability and Easier Upgrading

    • Unified input and keys
      • Character input methods and key configurations are now standardized among most manufacturers.
    • Batch transfers of user data files
      • Contacts, bookmarks, mail, schedules and text memos can be simultaneously transferred to microSD™ memory card.
      • Batch transfers of multiple files, including MP4 videos, GIF/JPEG images, mail, bookmarks and data files via infrared also are possible, making upgrades to new handsets easier.

    docomo STYLE series

    docomo STYLE series

    docomo STYLE series

    docomo STYLE series

    Main Specifications of docomo STYLE series

    Selected Services and Features Available in docomo STYLE series



    docomo PRIME series

    docomo PRIME series

    docomo PRIME series

    docomo PRIME series

    docomo PRIME series

    Main Specifications of docomo PRIME series

    Selected Services and Features Available in docomo PRIME series



    docomo SMART series

    docomo SMART series

    docomo SMART series

    docomo SMART series

    Main Specifications of docomo SMART series

    Selected Services and Features Available in docomo SMART series



    docomo PRO series

    docomo PRO series

    docomo PRO series

    docomo PRO series

    Main Specifications of docomo PRO series

    Selected Services and Features Available in docomo PRO series


    About NTT DOCOMO
    NTT DOCOMO is the world's leading mobile communications company. DOCOMO serves over 53 million customers, including 46 million people subscribing to FOMA™, launched as the world's first 3G mobile service based on W-CDMA in 2001. DOCOMO also offers a wide variety of leading-edge mobile multimedia services, including i-mode™, the world's most popular mobile e-mail/Internet service, used by 48 million people. With the addition of credit-card and other e-wallet functions, DOCOMO mobile phones have become highly versatile tools for daily life. NTT DOCOMO is listed on the Tokyo (9437), London (NDCM) and New York (DCM) stock exchanges. For more information, visit www.nttdocomo.com.

    i-mode, FOMA, i-concier, i-Widget, i-appli, i-appli call, docomo STYLE series, docomo PRIME series, docomo SMART series and docomo PRO series are trademarks or registered trademarks of NTT DOCOMO, INC. in Japan and other countries.
    NTT DOCOMO's FOMA service is only available to subscribers in Japan.
    Google Maps is a trademark of Google Inc.
    Bluetooth is a registered trademark of Bluetooth SIG Inc.
    Flash is a registered trademark or trademark of Adobe Systems Incorporated.
    microSD is a trademark of the SD Card Association.
    The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited. RIM, Research In Motion and BlackBerry are registered with the U.S. Patent and Trademark Office and may be pending or registered in other countries.
    Chizu Talk is a trademark of Zenrin Co., Ltd.
    Nokia is a trademark or registered trademark of Nokia Corporation.



  • NTT DOCOMO Announces Plans for Achieving New Growth

    TOKYO, JAPAN, October 31, 2008 --- NTT DOCOMO, INC. today announced its future business direction based on a new action plan, "DOCOMO's Change and Challenge to Achieve New Growth," which covers initiatives to be implemented between the current fiscal year 2008 ending March 31, 2009 and fiscal year 2012 ending March 31, 2013. Under the plan, DOCOMO aims to contribute to society's sustainable development and a safer, more secure environment for people to lead enriched, convenient lives.

    1. Basic philosophy

      After a period of rapid expansion, the Japanese mobile communications market has entered a mature phase. Now that total subscriptions exceed 100 million, it is difficult to expect further growth on a significant level unless breakthroughs are made. In addition, customers' values have diversified and their demands have become increasingly sophisticated.

      Under such market circumstances, DOCOMO has implemented a thoroughly hands-on approach to serving its customers, working to deliver the best possible service, safety and security to each user. At the same time, the company has strived to exceed customer expectations by delivering on the pledges made in its New DOCOMO Commitments proclamation.

      DOCOMO believes that the market has potential for significant growth if services that take advantage of unique mobile properties—such as real-time immediacy, personal authentication and locating capabilities—can be developed in conjunction with the evolution of networks and handsets. The increasing adoption of open-platform handsets and entry of new global players will produce new services that transcend conventional boundaries and thereby propel further advancements and diversification in the market. Perceiving this as an opportunity, DOCOMO intends to drive innovation in collaboration with a wide range of partners on a global scale, committing the company to taking on the challenge of creating new value by leveraging the virtually unlimited potential of mobile phones.

      An overview of DOCOMO's future actions follows.

    2. DOCOMO's Change

      (1) New DOCOMO Commitments and review of operational structure
      After DOCOMO's introduction of its New DOCOMO Commitments, the company, as first steps towards implementing the "Change and Challenge" action plan, changed its corporate branding and integrated its regional subsidiaries following a comprehensive review of operational structure.

      (2) Promotion of customer-focused marketing
      From the perspective of customer-focused marketing, the entire DOCOMO Group will join forces in all aspects of business based on a hands-on approach to serving customers. The aim will be to earn long-term customer loyalty by delivering the best possible service, safety and security to each customer.

      (3) Steadfast implementation of actions for improved customer satisfaction
      DOCOMO will perform a comprehensive review of all operations—from customer relations to handset and network development—to enhance customer satisfaction, aiming at being ranked No. 1 in customer satisfaction by FY2010.

    3. DOCOMO's Challenge

      As mobile services and networks evolve, mobile phones will assume the role of assisting customers' individual behavior, in addition to providing the means for communication, information access and support for daily activities. DOCOMO will take on the challenge of advancing each of these roles. DOCOMO will also contribute to the sustainable development of society by providing solutions to pressing issues.

      (1) Personalization of services
      DOCOMO will deliver personalized services and functions that cater to the varying lifestyles and needs of individual customers, and further enrich their lives.

      (2) Development of social-support services
      DOCOMO will launch new businesses in fields such as environment, ecology, safety, security and health management for the sustainable growth of society and the creation of value in these new domains.

      (3) Provision of converged services
      DOCOMO will link mobile phones with various devices to provide convenient services tailored to specific usage scenarios.

      (4) Evolution of video services
      Through collaboration with content providers, DOCOMO will support customers' lives and individual behavior with value-added video services available uniquely on mobile phones.

      (5) Deployment of mobile broadband using LTE*1
      To facilitate a widening array of advanced mobile broadband services, DOCOMO will construct a high-speed, low-latency, large-capacity network by implementing LTE from 2010.

      (6) Handset evolution
      DOCOMO will provide handsets and devices that better fit customers' specific needs. This will be achieved through the adoption of open platforms, the enhancement of hardware and software functions, and the diversification of designs and user interfaces.

      (7) Collaboration of handsets and networks
      DOCOMO will provide advanced services by optimizing the allocation of functions between handsets and networks, in particular to leverage the high-speed, low-latency, large-capacity properties of its LTE network.

      (8) Basic research aimed at new value creation
      DOCOMO will conduct research aimed at creating infrastructure that contributes to the development of society and its economy, ultimately to realize a more affluent society that fully leverages the advantageous characteristics of mobile communications.

      (9) Expansion of international businesses
      DOCOMO will expand its revenue streams from international business and achieve sustained growth by strengthening its international service offerings and pursuing investments and alliances mainly in the Asia-Pacific region.

      (10) New domestic investments and alliances
      DOCOMO will grow revenues and achieve sustained growth by creating new businesses and reinforcing core businesses through the pursuit of investments and alliances in Japan.

    4. Actions to strengthen core businesses

      As the market matures in line with the increasing rate of mobile-phone penetration, DOCOMO will strengthen ties with existing customers, cultivate new markets and continue to provide convenient, attractive services with the aim of reinforcing its core businesses.

    5. Improvement of cost efficiency

      Under the plan, DOCOMO expects to achieve a 10% reduction in costs and expenses to solidify the company's financial standing for sustained growth. Initiatives include the nationwide optimization of operations and reduction of costs related to networks and sales.

    6. Corporate Social Responsibility (CSR) Activities

      DOCOMO will also contribute to society through initiatives to help protect the environment, promote universal design products and services, and realize a safer, more secure mobile society.

    7. Operating income and return to shareholders

      Under the plan, DOCOMO expects to achieve over ¥900 billion in annual operating income in FY2012. The company will also endeavor to maintain the highest level of payout ratio in Japan and stable dividends.

    Please see the attachment for a more detailed explanation of the measures to be implemented under the "Change and Challenge" action plan.

    *1 Abbreviation for Long Term Evolution. Also known as "Super3G" as proposed by DOCOMO or "3.9G" mobile communications system.

    About NTT DOCOMO
    NTT DOCOMO is the world's leading mobile communications company. DOCOMO serves over 53 million customers, including 46 million people subscribing to FOMA™, launched as the world's first 3G mobile service based on W-CDMA in 2001. DOCOMO also offers a wide variety of leading-edge mobile multimedia services, including i-mode™, the world's most popular mobile e-mail/Internet service, used by 48 million people. With the addition of credit-card and other e-wallet functions, DOCOMO mobile phones have become highly versatile tools for daily life. NTT DOCOMO is listed on the Tokyo (9437), London (NDCM) and New York (DCM) stock exchanges. For more information, visit www.nttdocomo.com.

    i-mode and FOMA are trademarks or registered trademarks of NTT DOCOMO, INC. in Japan and other countries.
    NTT DOCOMO's FOMA service is only available to subscribers in Japan.


    Special Note Regarding Forward-Looking Statements

    This Press Release contains forward-looking statements such as forecasts of results of operations, management strategies, objectives and plans, forecasts of operational data such as expected number of subscribers, and expected dividend payments. All forward-looking statements that are not historical facts are based on management's current plans, expectations, assumptions and estimates based on the information currently available. Some of the projected numbers in this report were derived using certain assumptions that are indispensable for making such projections in addition to historical facts. These forward-looking statements are subject to various known and unknown risks, uncertainties and other factors that could cause our actual results to differ materially from those contained in or suggested by any forward-looking statement. Potential risks and uncertainties include, without limitation, the following:

    1. As competition in the market becomes more fierce due to changes in the business environment caused by Mobile Number Portability, new market entrants, competition from other cellular service providers or other technologies, and other factors could limit our acquisition of new subscribers, retention of existing subscribers, or may lead to diminishing ARPU or an increase in our costs and expenses.
    2. Current and new services, usage patterns, and sales schemes introduced by our corporate group may not develop as planned, which could affect our financial condition and limit our growth.
    3. The introduction or change of various laws or regulations or the application of such laws and regulations to our corporate group could restrict our business operations, which may adversely affect our financial condition and results of operations.
    4. Limitations in the amount of frequency spectrum or facilities made available to us could negatively affect our ability to maintain and improve our service quality and level of customer satisfaction.
    5. The W-CDMA technology that we use for our 3G system and/or mobile multimedia services may not be introduced by other overseas operators, which could limit our ability to offer international services to our subscribers.
    6. Our domestic and international investments, alliances and collaborations may not produce the returns or provide the opportunities we expect.
    7. As electronic payment capability and many other new features are built into our cellular phones, and services of parties other than those belonging to our corporate group are provided through our cellular handsets, potential problems resulting from malfunctions, defects or loss of handsets, or imperfection of services provided by such other parties may arise, which could have an adverse effect on our financial condition and results of operations.
    8. Social problems that could be caused by misuse or misunderstanding of our products and services may adversely affect our credibility or corporate image.
    9. Inadequate handling of confidential business information including personal information by our corporate group, contractors and other factors may adversely affect our credibility or corporate image.
    10. Owners of intellectual property rights that are essential for our business execution may not grant us the right to license or otherwise use such intellectual property rights on acceptable terms or at all, which may limit our ability to offer certain technologies, products and/or services, and we may also be held liable for damage compensation if we infringe the intellectual property rights of others.
    11. Earthquakes, power shortages, malfunctioning of equipment, software bugs, computer viruses, cyber attacks, hacking, unauthorized access and other problems could cause systems failures in the networks required for the provision of service, disrupting our ability to offer services to our subscribers, and may adversely affect our credibility or corporate image.
    12. Concerns about wireless telecommunications health risks may adversely affect our financial condition and results of operations.
    13. Our parent company, Nippon Telegraph and Telephone Corporation (NTT), could exercise influence that may not be in the interests of our other shareholders.



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